Can a new board game be launched into the adult market sector with a modest marketing budget? That was the question being asked by the inventor of Media Mogul, a game designed as a sort of ‘Monopoly’ for the media age.

We were approached to design the accompanying website and we also produced an interactive ‘taster’ explaining the basics of the game using Flash and 3 player caricatures of Simon Cowell, Richard Branson and Rupert Murdoch.

This simple website was designed to closely match the game branding and also provides a low-cost purchase and fulfilment mechanism through Paypal.